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Question 1:
A user is designing a Campaign flowchart. The user wants to retrieve and use a derived field which was saved in a previous Campaign. Which of the steps below is correct to achieve this task?
A. The user cannot retrieve derived field expressions saved in other Campaigns.
B. Search the previous Campaign and copy the required derived field expression.
C. Retrieve the expression from the Stored Derived fields directory from the Options menu.
D. Retrieve the expression from the Stored Derived fields directory in a Select process box.
Correct Answer: D
Question 2:
A specialist creates a numeric user variable called MinBalance and assigns an initial value of 100 to it. The specialist wants the Select process to return all IDs where the mapped field AccountBalance is greater than MinBalance. What is the correct syntax to use?
A. MinBalance < AccountBalance
B. AccountBalance > MinBalance
C. AccountBalance > UserVar.MinBalance
D. AccountBalance is GT than UserVar.MinBalance
Correct Answer: C
Question 3:
Does Unica Campaign take advantage of clustering? A specialist has deployed Unica Marketing Platform in a cluster and now would like to deploy Campaign in cluster. Will this work?
A. Yes, it is fully supported.
B. Yes, but only after turning on the sticky bit from the web application server.
C. Yes, but only if load balancing was used in front of the cluster managed server.
D. No, it is not supported.
Correct Answer: D
Question 4:
Unica Marketing products that are installed as a Suite including Unica Campaign, must be installed on the same network domain. The reason for this requirement is to:
A. expedite installation.
B. minimize maintenance effort.
C. minimize troubleshooting effort.
D. comply with browser restrictions designed to limit cross-site scripting security risks.
Correct Answer: D
Question 5:
The Scheduler is a common scheduling component that Unica applications use. Besides Campaign, which of the following applications can schedule jobs?
A. Unica Optimize and Unica Interact
B. Unica eMessage and Unica Optimize
C. Unica Marketing Operations and Unica Interact
D. Unica eMessage, Unica Optimize, Unica Marketing Operations, and Unica Interact
Correct Answer: B
Question 6:
A specialist runs a flowchart containing an Optimize process box. Which table is populated when this occurs?
A. Contact History Table
B. Detailed Contact History Table
C. Proposed Contacts Table (PCT)
D. Optimized Contacts Table (OCT)
Correct Answer: C
Question 7:
A client\’s base selection table in the database uses more than one column to indicate a specific audience record. Is this a problem for the Unica Campaign system?
A. No, as long as one column is of a numeric data type.
B. No, any number of columns can be used to determine an audience.
C. Yes, only one column can be used within an audience.
D. Yes, multi column keys create performance limitations and should be avoided.
Correct Answer: B
Question 8:
An administrator has created an offer template with an attribute \’Cost to company\’ . How should the above attribute be defined so that no user could change or override its value while creating an offer using the aforementioned template?
A. Cost to company should be defined as a \’Static Attribute\’.
B. Cost to company should be defined as a \’Hidden Attribute\’.
C. Cost to company should be defined as a \’Custom Cell Attribute\’.
D. Cost to company should be defined as a \’Parameterized Attribute\’.
Correct Answer: B
Question 9:
A customer wants to use a mapped table in a flowchart which can only be written to and not selected from. What kind of table BEST suits this purpose?
A. A base table.
B. A general table.
C. A dimension table.
D. A mapped table based on a flat file.
Correct Answer: B
Question 10:
A user does not want the dashboard to display when Unica Campaign is first opened. Instead, the user simply wants to use the currently displayed All Campaigns page as the home page. How can this be done?
A. A user cannot change the dashboard home page. Only the administrator can.
B. In the Campaign application, go to “Settings” and select “Configuration”. Under the “Campaign” category, click “navigation”.
C. In the Campaign application, go to “Settings” and select “Set current page as home”. The user must have permissions to set the page selectedas home.
D. In the Campaign application, go to “Settings” and select “Set current page as home”. The user does not need any special permission to set anypage selected as home.
Correct Answer: C
Question 11:
For Unica Campaign server to be installed as a Windows service, which directory path needs to be included in the user PATH variable in Windows?
A. \bin
B. \conf
C. \install
D. \security
Correct Answer: A
Question 12:
The specialist needs to upgrade Unica Campaign pre-7.x to Campaign 8.5.x. What is the correct upgrade process?
A. Install to a new location, then run the upgrade script.
B. Install to a new location, then run the migration scripts.
C. Install to the same location, then run the upgrade script.
D. Install to the same location, then run the migration scripts.
Correct Answer: B
Question 13:
How can a specialist confirm what environment variables are actually set in Unica Campaign V8.5?
A. All the environment variables can be viewed from the setenv.sh script file.
B. By logging in to cxntest, and then running the “set” command to view all the environment variables.
C. By logging in to unica_svradm, and then running the “set” command to view all the environment variables.
D. By logging in to unica_acsesutil, and then running the “set” command to view all the environment variables.
Correct Answer: C
Question 14:
A customer is using Unica Campaign in a language which is comprised of many characters which are non- ASCII. The non-ASCII characters are showing as corrupt in the GUI, for example in a flowchart or Campaign name. Which of the following would BEST resolve the GUI display problem?
A. database/database client encodingsystem table data source “stringencoding” settingunicaACListener “systemStringEncoding” setting
B. database/database client encodingsystem table data source “stringencoding” settingoperating system environment variables for Listener startupweb application server java settings
C. partition[n] > server > encoding > “stringEncoding”,unicaACListener “systemStringEncoding” settingweb application server java settingsadd the language in the Internet Explorer Internet Options > Languages > Language Preference pane
D. operating system environment variables for Listener startuppartition[n] > server > encoding > “stringEncoding”add the language in the Internet Explorer Internet Options > Languages > Language Preference pane
Correct Answer: B
Question 15:
A customer has been frustrated with the inflexibility with their current Unica Campaign solution. it involves many hours of repetitive data entry work. Campaign\’s current configuration does not reflect how the customer actually does business. Most importantly, 95% of every attribute is a hidden static offer attribute which causes a time-consuming and repetitive workflow. What recommend changes will eliminate much of the repetitive work required for the customer\’s offer?
A. Use the Campaign\’s target Cell Spreadsheet (TCS) in a top-down method. Define the Target Cells and offers, and then add the flowcharts and assign the target cells as needed.
B. Parameterize offer attributes in the template so the attribute default value can be changed depending on the created offer. Finally, when the offer containing the parameterized attributeis associated with a cell in a flowchart, the user can accept or change the default value entered for the offer.
C. Redesign offer so they can moved from static offer to a smart offer list. Set up the smart offer lists to be the contents of a particular folder, then the customer can simply add or remove offers to and from that folder to modify the offers given out each time a Campaign is run.
D. Redesign offer so they are more useable. Separate the offer attributes and identify whichattributes can become cell level attributes which can be managed through a campaign TCS. Increase the use of parameterized offer attributes to allow for easier administration of offers and increased usability.
Correct Answer: D
